Chun (Martin) Qiu
Associate Professor, Marketing
cqiu@wlu.ca
548-889-4520
Waterloo, Ontario
Lazaridis School of Business and Economics
Martin Qiu is an expert in marketing analytics, AI technology adoption, higher education in AI era, sports analytics, and retail operations.
Areas of Expertise
- Business Analytics, Revenue and Pricing
- Chatbots and Applied AI Solutions
Biography
Martin Qiu received his Ph.D. in Marketing from Alberta School of Business, University of Alberta. He also holds a MA in Economics from Simon Fraser University. His teaching interests include big data marketing, sports analytics, business applications of AI, marketing management, and quantitative methods. His research interests include pricing, AI adoption, marketing analytics, competitive strategies, and CSR.